
James Gunn's Superman: Why Not Having a Super Bowl Trailer Is The Smart Move
James Gunn’s decision to skip a Super Bowl trailer for Superman has sparked debate, but it's actually a clever marketing strategy. By focusing on platforms like TikTok and YouTube, DC Studios can create lasting buzz without the high cost of a Super Bowl ad. Learn why this approach might be more effective in building long-term excitement for the film.
Crunch the numbers with us: could Snyder’s darker Man of Steel hit $669 M if released today, and how high can James Gunn’s bright new Superman fly at the 2025 box office?