
James Gunn's Superman: Why Not Having a Super Bowl Trailer Is The Smart Move
James Gunn’s decision to skip a Super Bowl trailer for Superman has sparked debate, but it's actually a clever marketing strategy. By focusing on platforms like TikTok and YouTube, DC Studios can create lasting buzz without the high cost of a Super Bowl ad. Learn why this approach might be more effective in building long-term excitement for the film.
James Gunn’s Man of Tomorrow may not adapt New Frontier directly, but its themes of fear, mistrust, and unity echo the classic DC story. With Superman and Lex Luthor forced to face a larger threat, this could be the DCU’s defining “New Frontier moment